What We Will Cover
In this course, we will cover the basics you need to know in order to set up a shop and sell to your target audience through Facebook™ & Instagram™.
We will show you how to create a Facebook™ & Instagram™ Shop. If you have a website customers can check out there, if not they can message you to buy.
- Overview Of Your online presence
- Overview Of Social Media Platforms
- Overview Of Social Media Platforms – what is best for your business
- Overview Of Target Audiences
- Create Your Target Audience
- Introduction To Using Facebook™ for Business
- Setting Up & Optimising Your Facebook™ Profile
- Introduction To Using Instagram™ for Business
- Setting Up & Optimising Your Instagram™ Profile
- Introduction To Using Google My Business™
- Setting Up & Optimising Your GMB™ Profile
- Introduction To Using LinkedIn™ for Business
- Setting Up & Optimising Your LinkedIn™ Company Page
- Driving traffic To Your Website Using Social Media
- Overview Of A Content Calendar
- Creating A Content Calendar
- Free Tools & Tips For Creating Engaging Content
- Creating Engaging Content
- Introduction To Online Advertising Using Social Media
- Setting Up & Optimising A Facebook™ Ad Campaign
Instructor: Meg O’Gara
About Your Instructor
Meg brings web design expertise, social media, and creative content marketing to create great brand experiences for customers. Meg is am a firm believer in the power of online marketing to connect consumers to brands. Meg’s expertise is focused on building relationships between brands and customers through the combination of technology, video, and communications and impactful creative design.
Simply purchase your training here and we will then send you a calendar link to pick a day and time that suits you & we can map out your training plan together.
We have some evening slots available for those who may be working late after the kids have gone to bed!