The Google Analytics (GA4) Upgrade is a comprehensive service designed to help your business make the switch to the latest version of Google Analytics. Our team of experts will handle the heavy lifting and ensure a seamless upgrade process, so you can focus on running your business. With improved cross-device tracking, enhanced data controls and privacy features, better integration with Google Ads and other products, more accurate measurement of events and conversions, and AI-powered insights and predictive analytics, upgrading to GA4 can bring a range of benefits to your business. Let us help you take advantage of these new features and make data-driven decisions with confidence.
GA4 is the latest version of Google Analytics (GA) that combines data from both apps and websites. All Universal Analytics (UA) properties can be ‘upgraded’ to GA4, meaning a new Analytics property will be created for collecting the new data and your current GA account will not be affected.
Google Analytics is required for Search Engine Optimisation SEO and many other services including Conversion Rate Optimisation CRO.